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Yes. Repli connects to your Instagram Business account and lets you trigger DMs from comments, story replies, or specific keywords — perfect for sending Shopify product links, discount codes, and order updates automatically.
Repli is built for Shopify and D2C brands: comment-to-DM flows, unique/generic coupon distribution, lead capture forms inside DM, AI replies, and post-to-purchase checkout via Razorpay — starting at ₹499/month with no per-conversation fees.
How do I send a Shopify discount code from an Instagram comment?
Create a Comment-to-DM automation in Repli, pick the post, add a trigger keyword like "DEAL", and paste your Shopify code (or upload a CSV of unique codes). Anyone who comments the keyword instantly receives the code by DM plus a public reply that boosts the post in the algorithm.
Yes. Every trigger in Repli — comment-to-DM, story reply, DM reply, keyword — opens or extends Meta's 24-hour window automatically, so your Shopify follow-ups, cart nudges, and lead-collection questions all send inside policy.
Can I collect leads for my Shopify store from Instagram DMs?
Yes. Repli's Lead Collection asks a sequence of AI-generated questions inside DM (name, email, size, budget), stores every reply against the Instagram handle, and can push the lead into a Shopify customer or export as CSV.
Every Shopify store on Instagram is sitting on a goldmine — the comments, story replies, and DMs that never get answered fast enough. This guide shows how to turn that engagement into checkout sessions on autopilot using Repli, the ManyChat alternative built for D2C brands.
Instagram drives more than a third of Shopify social traffic for apparel, beauty, jewelry, and home brands — but replying to every "price?" comment manually is impossible past a few hundred followers. Automating the reply
the DM (with the product link, size chart, or discount code) does three things at once: it boosts post reach, opens Meta's 24-hour messaging window, and pushes the user one tap from your Shopify checkout.
, and approve messages and comments permissions on the Instagram Business or Creator account linked to your Shopify store. No webhooks, no tokens, no Zapier — connection takes about 40 seconds.
. Add a public reply ("sent 👀") so the algorithm treats the post as high-engagement, and a private DM that carries the Shopify product URL, price, and CTA button.
) into the DM template. For a scarcity campaign, upload a CSV of unique single-use codes generated from your Shopify Discounts panel — Repli pops one off the stack per DM so every follower gets their own trackable code. Great for influencer collabs and waitlist launches.
. Repli asks a sequence of AI-generated questions (name, email, size, budget) inside the DM, stores every response against the Instagram handle, and exports as CSV for your Shopify Email or Klaviyo flows. Every conversation becomes a first-party contact you own.
Turn on AI Chat and Repli answers repeat Shopify support questions — shipping ETAs, return policy, size charts, order status — 24/7 in your brand voice. Escalation rules hand off to a human when the customer asks for a refund or reports a defect.
Repli ₹499/mo flat, unlimited conversations. ManyChat charges per contact and gates core Instagram triggers behind Pro.
Repli ships native Razorpay + Stripe checkout inside DM. ManyChat requires a Shopify redirect.
Repli includes Gemini-powered AI replies and question generation. ManyChat sells AI as a paid add-on.
Repli stores leads with full IG handle context and exports CSV. ManyChat locks CSV export to higher tiers.
Repli is one Meta login. ManyChat needs a Facebook Page workaround for Instagram triggers.
Pin the trigger keyword in the post caption ("comment SHOP for the link").
Send the Shopify link with UTM parameters so you can track DM revenue in GA4.
Layer a DM Reply follow-up 12 hours later to nudge cart abandoners inside Meta's 24-hour window.
Rotate promo hooks weekly — Instagram flattens reach on repeat copy.